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Owning a Cash Converters’ franchise is like baking a cake. We give you the recipe; all you have to do is follow it.

With a successful track record of more than 25 years of operation in Southern Africa, and over 30 years globally, the Cash Converters franchise has provided hundreds of entrepreneurially minded people with the infrastructure to become financially independent owners of thriving businesses. Most of our franchisees have been with us for years; in fact, our first franchisee has recently signed his third 10-year term with us. Our aim for all our franchisees is to create real value every day, with immense personal and financial rewards – to enable profit with purpose.

The revenue streams include:

Buying and selling of pre-loved goods
Secured money-lending (against goods)
Unsecured money-lending (against a salary)

Our global franchise opportunity provides all our franchisees with one of the most comprehensive training programmes in the industry. We also offer an extensive operations support network that provides guidance right from the start of your journey with us, so you have access to everything you need to run a successful, sustainable operation.

A means to creating real value every single day, with immense personal and financial rewards, Cash Converters enables profit with purpose. How many other businesses can say that?


Purchasing a franchise and being your own boss affords you the kind of freedom and flexibility you’d be hard-pressed to find elsewhere.

Cash Converters is an ideal franchise for people looking to build sustainable wealth for themselves and their families. That being said, with the amount of personal and financial investment required, it’s not a decision that should be taken lightly. 

Do you have the following qualities?

If you answered yes to most of these, becoming a Cash Converters’ franchisee might be the perfect opportunity for you. 


When going into franchising, it’s important to choose a network that demonstrates continuous growth. The Cash Converters Southern Africa family has shown consistent and steady growth over its 25-year history.

More importantly, our three-in-one business model enhances the opportunity to generate a long-term, sustainable profit.

Our unique business model involves multiple revenue streams – three to be exact – making it three times more likely to generate profitable income.

These streams ensure our services remain relevant and in demand, no matter the environment or the economy. It’s the recession-resistant choice.

The Cash Converters Training Academy offers extensive training programmes for both franchisees and store staff, and includes in-store, classroom-based, and online training – both at the start of the relationship and on an ongoing basis.

From there, our in-field experts have over 100 years of combined experience and serve as the point of contact between franchisor and franchisee. In addition, when you start out as a Cashies franchisee, our operations staff, with various specialisations, form part of our support system.

They offer practical, on-the-ground advice and insights into the day-to-day running of your store.

Cash Converters is more than a business, it’s a way of life, and it will undoubtedly suit some more than others. We don’t want investors to manage from a distance. We want hands-on owner-operators who are aligned with our values ― professionalism, passion, respect, integrity, collaboration ― and who will drive this business. We believe that a franchisee is the single most important factor that makes a store a success and we have find that individuals who have these values have highly successful and profitable CashiesTM stores.


                                                  The start-up costs are R4 million for a 250sqm store. For prospective franchisees to qualify, half of the total amount is required upfront, in cash, while the balance can be
                                                  financed through your institution of choice. Our franchise team will assist with the compilation of your business plan.

                                                  We understand the size of the investment involved and it’s for this reason that we provide the level of support and infrastructure that we do. After all, your success is our success.

Looking for an exciting and profitable business opportunity?


If you’re interested in learning more about our brand, our business model, and how to become a franchisee, we’d like to invite you to join our CEO and co-founder, Richard Mukheibir, for a virtual webinar.